Month: October 2016

PPC Marketing and Targeted Ads Important for Small Business in 2016

Pay-Per-Click Marketing and Targeted Ads Important for Small Business in 2016 Larry Kim, founder and CTO, WordStream believes: “Re-marketing works, and here’s why: Contrary to popular belief, conversion rates actually increase the more users see an ad within re-marketing campaigns. That’s because these are people who have already been exposed to and engaged with your brand. It’s true that click-through…